IQ Point

IQ Point, a luxury coworking space in Marbella, partnered with Imagen to shape its brand identity from the ground up. Our goal was to create a strong, elegant visual system aligned with its positioning—one that communicates professionalism, exclusivity, and a premium work experience.

We developed the logo and core brand identity, defining a versatile, recognisable system that can be applied consistently across every touchpoint. We also designed key corporate identity materials—physical and digital business cards, as well as email signatures—refining every detail to reinforce a unified, professional brand presence day to day.

The result is a brand built to grow, with a visual presence aligned with IQ Point’s standards and the Marbella market: clear, sophisticated, and designed to inspire trust from the very first impression.