Real estate marketing
for agencies

As a real estate marketing agency on the Costa del Sol, a market that is unique not only in Spain but also internationally, Imagen helps real estate agencies of all sizes and at any stage of growth stand out from the competition.

We combine our in-depth knowledge of the region with tailored and effective marketing and advertising strategies, designed to boost your business, strengthen your brand, and connect you with the right buyers.

“Opportunities don’t happen. You create them.”
– Chris Grosser

Services

EVERY PROCESS IS REDESIGNED FOR YOU

We specialise in connecting
websites with MLSs

Inmobalia, Resales-Online, Inmovilla, Zoddak, etc., we integrate one or several MLSs simultaneously into your website, with bespoke filters and full control over the properties you share… show exactly what your audience is looking for!

Discover more
case studies

Soleil

Soleil

Apex Marbella

APEX Marbella Property

Balance Nova

Balance Nova

Webster&Co

Webster & Co

QUESTIONS AND ANSWERS ABOUT OUR SERVICES

We do! The real estate market on the Costa del Sol is unique in Spain and worldwide. The way estate agencies operate, the culture of collaboration between them, the high standards of real estate marketing in Marbella and the surrounding areas, the variety of property types, and above all, the international clientele — how they think, act, buy and sell — are aspects that agencies from outside the region cannot fully understand unless they have worked here and immersed themselves in this market.

With over 26 years of experience in Marbella and the Costa del Sol, we are the best strategic partner you can have in the area. During this time, we have supported both national and international estate agencies in establishing themselves here, creating the right strategy — and with it their branding, website design for estate agencies, Google Ads, Facebook Ads, Instagram Ads campaigns, and social media advertising — to stand out in such a competitive and distinctive market.

That said, our work is not limited to the Costa del Sol. We also collaborate with companies across Spain and around the world, tailoring our real estate marketing solutions to suit each market.

Absolutely. At our real estate marketing agency, we believe in complete transparency. From the very beginning, you will have full access to all your digital marketing for estate agents tools and platforms: from web design to Google Ads, Facebook Ads, Instagram Ads campaigns, and any other activities we develop for you.

All digital campaigns are always created in your own account (never ours), ensuring that you retain full ownership and control at all times. Throughout our collaboration, you will have unrestricted access, and once our services are completed, we will hand over all credentials in an organised way, allowing you to update them so that only you or your team manage them.

This way, you can be certain of independence, security, and the peace of mind that your real estate marketing strategy is 100% yours.

Yes. While we develop your new website, we will work on a separate domain so that your current site continues to run as normal. Once the new website is ready and approved, we will launch it on your existing domain, ensuring that you are never left without a website at any stage.

Absolutely! You’ll be able to make all the basic content updates on your real estate website yourself — from editing text and updating images, to adding or removing team members or adjusting key information.

At the end of our website design for estate agencies work, we’ll provide you with a tailored masterclass so you can confidently manage and update your site without relying on us.

Of course, if at any point you’d prefer us to handle the updates for you, as your real estate marketing agency, we’ll be more than happy to take care of it.

Good news — our websites come with no maintenance fee. Once your real estate website is completed, it is entirely yours and you will have full access to manage it. We will show you how to make basic content updates (texts, images, team members, etc.) without depending on anyone else.

That said, many of our clients prefer that, as their real estate marketing agency, we take care of website maintenance, technical updates, and ongoing optimisation to ensure their site is always secure, up to date, and performing at its best. This service is optional and tailored to the needs of each estate agency.

Yes. At our real estate marketing agency on the Costa del Sol, we work with the main MLS systems operating in the area, such as Inmobalia and Resales Online, among others.

We can carry out multiple simultaneous integrations into your real estate website, not only to display properties for sale but also for long-term and short-term rentals. In the case of short-term rentals, we also integrate a calendar manager that synchronises availability across several platforms.

This way, everything is centralised, kept up to date, and tailored to your commercial strategy. If you’d like more details about the MLS connections we provide, please visit our page with full information.

Yes. We can connect your real estate website with most CRMs in the industry, so that every lead generated through the site is automatically recorded in your system.

This way, all your contacts are centralised, eliminating manual tasks and streamlining the commercial management of your estate agency.

Discover how
we can help your
business or project

CC. Guadalmina IV, Office 80 · 29678 Marbella | Málaga